ELIGIBLE MODELS

2025 model year cash off MSRP: 

$300 off 2025 F 800 GS, F 900 GS, F 900 GS Adventure, F 900 R, F 900 XR

$500 off 2025 R 12 NineT, S 1000 R, S 1000 XR, S 1000 RR

$700 off 2025 K 1600 B, K 1600 Grand America, K 1600 GTL, M 1000 R, M 1000 XR, R 1300 GS, R 1300 GS Adventure, R 18, R 18 B, R 18 Classic, R 18 Roctane, R 18 Transcontinental

2026 model year cash off MSRP: 

$300 off 2026 F 800 GS, F 900 GS, F 900 GS Adventure, F 900 R, F 900 XR

$500 off 2026 R 12 G/S, R 12 nineT, S 1000 R, S 1000 RR, S 1000 XR

$700 off 2026 K 1600 B, K 1600 Grand America, K 1600 GTL, M 1000 R, M 1000 RR, M 1000 XR, R 1300 R, R 1300 RS, R 1300 RT, R 1300 GS, R 1300 GS Adventure

Offer details:

Eligible customers include Active Duty, First Responders, Veterans, Retirees, Reservists and their immediate family members. Qualification for the incentive requires the verification of the military member through http://ID.me to generate an offer code. Incentive offer is subject to change without prior notice. One incentive per customer, per offer code, per calendar year for these select new BMW Motorrad models without a prior retail sale. Eligible military member or immediate family member must be the purchaser. 

Purchasers are eligible for one Military or First Responder Purchase incentive with vehicle delivery between January 1, 2026 and December 31, 2026.  

Offer is applied against MSRP and is available on purchase of select new model year 2025 or 2026 BMW Motorcycles at participating BMW Motorrad dealers. BMW Motorrad fleet and models not listed do not qualify. May be combined with other purchase offers, except cannot be combined with MSF Basic Rider Course offers.  Offer cannot be applied toward tax, title, registration, destination, handling, or other fees. The appreciation program is equally provided to all eligible personnel and is not intended as a gift, reward or payment. Acceptance of this program is subject to the laws of appropriate authorities. BMW Motorrad USA reserves the right to make changes to the Program and/or terminate the Program at any time without prior notice. All claims are subject to audit. In the event of improper reporting or other program-related improprieties, BMW Motorrad USA reserves the right to recover payment.

Finance offer details:

Offered through BMW Financial Services by participating BMW Motorrad dealers, must take delivery by 4/30/2026. APR offers available to eligible, qualified customers with excellent credit history who meet BMW Financial Services NA LLC’s credit requirements. Not all customers will qualify. Other rates are available. All offers are subject to credit approval and availability from existing dealer inventory. Dealer prices will vary and affect customer cost.

A 36 month finance contract for a new 2025 F 800 GS, 2025 F 900 GS, 2025 F 900 GS Adventure, 2025 R 1300 GS, 2025 R 1300 GS Adventure, 2025 K 1600 B, 2025 K 1600 Grand America, and an APR of 0.9%, requires 36 monthly installments of $28.16 per $1,000 financed 

A 36 month finance contract for a new 2025 S 1000 RR, 2025 M 1000 R, 2025 M 1000 XR, 2025 K 1600 GT, 2025 K 1600 GTL, and an APR of 1.9%, requires 36 monthly installments of $28.60 per $1,000 financed.  

A 36 month finance contract for a new 2025 CE 02, 2025 F 900 R, 2025 F 900 XR, 2025 R 18, 2025 R 18 B, 2025 R 18 Classic, 2025 R 18 Roctane, 2025 R 18 Transcontinental, and an APR of 3.9%, requires 36 monthly installments of $29.48 per $1,000 financed. 

A 36 month finance contract for a new 2025 G 310 R, 2025 G 310 GS, and an APR of 4.9%, requires 36 monthly installments of $29.93 per $1,000 financed.  

Taxes, title and registration fees extra. Customer liable for insurance, maintenance and repairs. See your authorized BMW Motorrad dealer for complete details. ©2026 BMW of North America, LLC. The BMW trademarks are registered trademarks.

Cash offer details:

Offered through participating BMW Motorrad dealers, must take delivery by 4/30/2026. The Customer Cash offer is applied against MSRP and cannot be applied toward tax, title, registration, destination, handling, or other dealership fees. Cannot be combined with BMW Financial Services special offers.

2025 models: $500 for the CE 02, G 310 R, G 310 GS, F 900 R, F 900 XR; $1,000 for the R 18, R 18 B, R 18 Classic, R 18 Roctane, R 18 Transcontinental; $1,500 for the M 1000 R, M 1000 XR; $2,000 for the F 800 GS, F 900 GS, F 900 GS Adventure, K 1600 GT, K 1600 GTL; $2,500 for the S 1000 RR; $3,000 for the R 1300 GS Adventure; $3,750 for the R 1300 GS; $5,000 for the K 1600 B, K 1600 Grand America.

Taxes, title and registration fees extra. Customer liable for insurance, maintenance and repairs. See your authorized BMW Motorrad dealer for complete details. ©2026 BMW of North America, LLC. The BMW trademarks are registered trademarks.

Warranty and Roadside details:  New, authorized BMW Motorcycles come with a 3 year or 36,000 mile limited new vehicle warranty, whichever comes first. For important details, see the BMW Motorrad Service and Warranty Information booklet or visit an authorized BMW Motorrad Dealer. The 24-hour roadside assistance begins on the original in-service date.

Complimentary Break in Service: BMW Motorrad Ultimate Care Break-In Service ("600 Mile Service") is included with each new 2025 BMW motorcycles and scooters and newer. Time and mileage limits apply (minimum of 350 miles and maximum 6 months from the in-service date or up to a maximum 750 miles, whichever comes first). See your authorized BMW Motorrad dealer for complete details and scheduling.